India’s first multipotential learning platform Ulipsu (flagship brand by Kidvento Education and Research Pvt. Ltd.) has recently raised $1.5 million in funding from angel investors based in the Middle East and the UK.
With this fund, the company plans to improve the overall product service, boost consumer engagement through strengthening the technology stack, gamification and analytics for real-time user data evaluation, scale operations and increase sales via new consumer acquisition initiatives.
Co-founded by Sumanth Prabhu and Nikhil Bhaskar in 2017, Ulipsu offers structured learning opportunities for all children from ages 6 to 16. The vast repertoire of curated ‘bit-sized’ courses covers 10+ skills, from music to art & craft, yoga to life skills, STEM projects to artificial intelligence, and many more, in just one subscription. The platform’s courses also align with the National Education Policy (NEP) of holistic child development and digital learning inclusion.
The OTT-like learning platform Ulipsu believes in democratising learning by giving young minds across the globe a chance to truly learn what they wish to; after all, today’s young minds are tomorrow’s leaders. It ensures to create content that offers knowledge, information and inspiration from trustworthy sources, offering youngsters a virtual space that is fun, productive and safe.
Commenting on the fundraising, Co-founder & CEO of Ulipsu, Sumanth Prabhu, said:
Education as a market has been a hotbed of experimentation, and the Indian consumers are leading the market in style with their mature understanding of the product differentiation and value available to them. In that sense, we are at the right place at the right time. Our investors clearly understand this and strongly believe in the possibility of what Ulipsu could be. In 2 years, we will be the world’s largest curated platform for skill learning for young minds.
Screens have become an undeniable part of children, and, therefore, Ulipsu is on a mission to create a healthy relationship by transforming passive screen time into active screen time with age-appropriate, engaging learning content.
Adding further about the investment, Co-founder & CTO of Ulipsu, Nikhil Bhaskar, said:
We have a competitive advantage in the skill learning market as we truly understand our TG, whether it is the product or the technology. We are delighted that our investors find value in our business proposition. We are currently strengthening our product portfolio with a focus on technology-driven gamified content.
With the brand positioning of ‘Learn what you wish to’, Ulipsu is committed to the idea of democratizing learning, which lets young ones truly explore and learn at their own pace and space.
According to the company’s statement, it is ever-growing, with new courses uploaded every week that are accessible through a single subscription. The startup also plans to have over 300 courses spanning more than 15 skills by March 2023 and aims to secure over 300,000 paid subscribers by the middle of 2023. To date, Kidvento employs more than 100 people and generates close to 1 million USD in sales annually.
The latest investment comes as an addition to the initial $1 million USD in its pre-Series A round funding received in October 2021. Ulipsu’s current round of fundraising brings its total raised to $2.5 million.