LatentView Analytics, a global digital analytics consulting and solutions firm, recently announced Project Apoorva, which aims to improve the lives of young adults from marginalized communities. This flagship initiative focuses on enhancing academic opportunities, career awareness, and exposure for adolescents through a specialized skill development programme across government schools in Chennai.
On November 27th, 2023, key members of the Tamil Nadu government, LatentView Analytics management, and Learning Links Foundation, the primary implementation partner for Project Apoorva, attended the inauguration ceremony at Arignar Anna Government Higher Secondary School in Besant Nagar.
Project Apoorva signifies LatentView Analytics’ commitment to social impact and community development, leveraging its core data analytics competency to impart valuable skills to 4000 students from grades 9–12. The programme’s design ensures a sustainable and scalable impact, equipping students with essential 21st-century skills to navigate adulthood successfully. The curriculum of Project Apoorva has been co-created by the LatentView Analytics team, meticulously integrating real-life applications and practical training elements to ensure students gain skills directly applicable to real job scenarios. The project has garnered significant interest from the Chennai education department, considering its alignment with the Naan Mudhalvan Scheme by the Tamil Nadu Government, showcasing the collaborative effort between public and private sectors to drive positive change in education and skill development.
Speaking at the inauguration, the CEO of LatentView Analytics, Rajan Sethuraman, said:
At LatentView Analytics, we’re driven to go beyond traditional philanthropy and financial support and intend to make a meaningful difference in society. Project Apporva is an opportunity to transform lives, and we are committed to this mission.” He added, “Our passion extends to our employees, who actively participate in our initiatives. We are keen to utilize our data expertise and resources to create tangible, lasting change in the youth of Tamil Nadu.
The LatentView Analytics vision of empowering youth through education and skill-building initiatives is shared by the Learning Links Foundation, a non-profit organization founded in 2002. Their mission is to foster purpose and progress in children, adolescents, and youth by unlocking lifelong learning through education, skill building, entrepreneurship, technology, innovation, and research and development. This shared vision makes them a strong partner for LatentView’s Project Apoorva.
Project Apoorva aims to enhance academic opportunities and instil confidence and valuable skills in tomorrow’s young minds, paving the way for these students to have a brighter future.
LatentView Analytics began operations in 2006 and has been recognized as an industry leader by Gartner, Deloitte, and others for its analytics work and vibrant company culture. The Company creates holistic and long-term impact for some of the world’s most recognizable brands, including more than 30 Fortune 500 companies in retail, consumer packaged goods, financial services, technology, media & entertainment, travel & hospitality, and industrial sectors. It has a global workforce spread across six countries and three continents.