Indian EdTech has seen a rapid rise in funding & revenues, as well as in the number of players, business models, and users.
Although the concept of e-learning is not new, COVID-19 has proven to be a catalyst in its growth. Global investments in the sector have been around $18.66 billion in 2019 and the overall market for online education is projected to reach $350 billion by 2025. Whether it is school curriculum, language apps, virtual tutoring, skill training and development, video conferencing tools, or online learning software, COVID-19 has forced a lot of players into the EdTech space.
Consequently, many existing players have witnessed massive growth in usage and revenue, and have seen novel business models emerging in the space.
But, do you know which EdTech business models attract investors, achieve growth, go on to become successful or continue to get traction, and which are the emerging ones?
The recent webinar on “Deep Dive into Successful & Emerging Business Models in EdTech” discussed the above in length. The webinar was hosted by EdTechReview in association with AWS EdStart, moderated by Utkarsh Lokesh (CEO & Editor, EdTechReview) and joined by experts Sandeep Aneja (Founder & Managing Partner, Kaizenvest), Akshay Chaturvedi (Founder & CEO, Leverage Edu), Sam Harris (EdTech Program Lead – Asia Pacific & Japan, AWS), and Beas Dev Ralhan (Co-founder & CEO, Next Education India).
In the webinar, the speakers discussed a range of issues: the kinds of business models that excite investors, the impact of the pandemic on different models, ways to differentiate products for companies with similar business models, channels to acquire customers, emerging business models and opportunities available to them, and lots more. They also gave insights on ways to explore the market for emerging EdTech start-ups, what business models to leverage, and advice on scaling and monetization among others.
What kinds of EdTech business models excite investors to make a bet?
Kaizenvest’s Sandeep Aneja says they are excited about disruptive technologies which bring mass access & quality. He shares three forms of business models that excite them. First, companies which solve the problem of providing access to the masses, also replacing the need for brick and mortar learning by providing information and knowledge on the go. Second, companies which solve the problem of quality for everyone. And thirdly, companies which provide personalized learning.
They also prefer companies which use logic-based thinking learning to solve the access problems for learners at home, and companies that provide access to fragmented learning in a neighbourhood with no quality teachers. Sandeep adds that the factors for their interest in a company vary from country to country, and segment to segment within those countries.