Farid, an emerging Egyptian EdTech startup, has announced that it has received $250,000 in pre-Seed funding from Saudi businesswoman Amal bint Abdulaziz Al-Ajlan. The funding comes when the company has also formed several key alliances with schools across Egypt. With this round of funding, the firm plans to develop its platform and expand into Saudi Arabia and the UAE.
Farid was founded by Mahmoud Hussein in 2024 and focuses on character education and mental health support for children and youth aged 3 to 18 years. It employs modern educational methodologies to develop personal and psychological skills. The platform has distinguished itself by offering innovative educational solutions to improve children’s well-being and enhance their skills. It is the first and leading platform in the Middle East and North Africa to provide direct, one-on-one sessions for character-building and mental health support for Arab children. It also offers training for youth and graduates to become certified trainers in Farid’s educational and psychological methodology.
Commenting on the latest development, Mahmoud Hussein, Founder and CEO of Farid, said:
The company will use the funding to expand its platform, develop new training content, hire new employees and trainers, and expand into Saudi Arabia and the UAE. It will also work on forming partnerships with many schools and universities to enhance its reach to the target audience.
The founder also pointed out that innovation in education is one of the main factors in attracting funding, achieved through Farid’s unique methodology. Additionally, Hussein emphasized that the large market, the increasing need for personal skills education and self-development for children in the region, and plans for regional expansion in Gulf markets make Farid an attractive option for investors looking to support education and well-being.
Hussein added that Farid’s goals include regional expansion by launching the platform in more schools and educational institutions in Saudi Arabia, Egypt, and the UAE. The platform aims to increase the number of subscribers to 20,000 over the next two years.
The organization also aims to expand its content by introducing workshops and new curricula that improve children’s skills, foster their abilities, and support their mental health, allowing them to face future problems successfully. Regarding training and employment, the platform intends to train 10,000 graduates from educational institutions to become certified trainers with Farid by 2030. Farid was picked as one of the top 100 startups at the LEAP2024 conference hosted in Riyadh in March 2024.